If you’re a bride, wedding planner, or event vendor, you know that planning an event takes countless hours of preparation, coordination, and attention to detail. Whether it’s your dream wedding, a milestone celebration, or a high-end corporate gathering, there’s so much happening behind the scenes that most people never even see.
As someone involved in bringing the event to life, you pour time, energy, and heart into each element because even the smallest of details matters to ensure the overall vision comes together seamlessly.
While guests enjoy the final product, the planning and effort that bring those picture-perfect moments to life often go unseen. But as someone who has worked in the event industry for years, I firmly believe that behind-the-scenes moments deserve to be celebrated just as much as the finished event. 🎉
That’s why I started capturing behind-the-scenes content for brides, event planners, vendors, and even interior designers back in 2022, way before it became the cool TikTok trend it is today.
As a behind-the-scenes event content creator, my focus is on documenting the process – the candid moments, the teamwork, and the tiny details that bring your vision to life.
Unlike traditional photographers or videographers who focus on heirloom-quality finished content, I aim to preserve the story of your event in an authentic, engaging, and shareable way.
Oftentimes, however, I find that people are unsure whether hiring a BTS content creator is the right choice for their next event, so to help you decide, I’ve compiled 10 frequently asked questions covering everything from what a BTS content creator does to how your content is delivered, so you can see if hiring a behind-the-scenes content creator is a good choice for you!
10 Questions You Might Be Thinking Before Hiring a Behind-the-Scenes Event Content Creator
- What does a behind-the-scenes event content creator do?
A behind-the-scenes content creator is the person at your event that there’s to capture just that: the BTS of the event.
Whether you’re a bride hiring for your wedding or an event planner or vendor hiring to show the process of your setup, a behind-the-scenes content creator’s job is to capture the small, yet impactful moments that often go unnoticed, even by traditional photographers or videographers.
An event team transforming an empty room into a stunning reception room.
A florist carefully assembling a ceremony arch.
A bride’s nervous laugh before she walks down the aisle.
Essentially, a behind-the-scenes content creator is there to capture the story of your event in action from start to finish through short form content.
- How soon after the event will I receive my content?
The biggest perk of hiring a behind-the-scenes content creator is that you don’t have to wait weeks to receive your content. With Treillage, unedited files are delivered within 24 hours and polished edits are delivered within 72 hours.
This way, you can share highlights quickly or relive the event while it’s still fresh!
- Do you film content on an iPhone or camera?
Since my primary goal as a behind-the-scenes content creator is to film short, candid, and REAL moments throughout the event, I typically capture and film all content on an iPhone. This allows me to be flexible, unobtrusive, and quick, while still delivering high-quality visuals.
Because remember: the main focus for a behind-the-scenes content creator is on storytelling, not styling. The event photographer is there to ensure that you get the styled shots that you want for your wedding or portfolio album and the walls of your home.
I’m there to make sure you get those ‘gram worthy pictures and videos that show the authentic moments that often go unseen!
- Why should I hire a behind-the-scenes content creator in addition to my photographer or videographer?
This is a great question and I want to be clear: a behind-the-scenes content creator is not meant to replace your event photographer or videographer.
They all serve different purposes and together they can all make a media team that captures and delivers truly everything you might want from your event!
In short, photographers and videographers focus on posed shots and cinematic storytelling, while a BTS content creator complements them by documenting candid moments, team effort, and the process behind your event.
For a closer look at the difference between a photographer, videographer, and behind-the-scenes content creator and how to know who to hire for your event, you can CLICK HERE! 📸
- What types of events do you cover?
At Trelliage, I specifically work with brides, event planners or vendors, and interior designers throughout Tennessee. From engagement parties and wedding showers, to multi-day celebrations, brand shoots and interior design installs, each event is thoughtfully documented and preserved!
- Can you provide content specifically tailored for social media?
You bet! Behind-the-scenes content is naturally short-form and social-media-friendly. With our offerings through Treillage, you’ll receive clips and captures that are optimized for Instagram Reels, TikTok, and other platforms. 📲
- How long is your event day coverage as a behind-the-scenes content creator?
Coverage for an event is always tailored to each client’s specific needs!
For weddings: if I’m working with the bride, I typically arrive to capture getting-ready moments and stay through the ceremony and reception to ensure all behind-the-scenes moments are documented throughout the day.
For event planners and vendors: I usually arrive during setup and stay to capture the key moments that showcase your hard work and the flow of the event.
For design-focused events: we can focus on capturing the most dynamic moments that matter to you, whether that’s team collaboration, installations, materials, or specific highlights of the experience.
- How is the BTS content delivered?
Content is delivered digitally via a gallery that’s easy to access, download, and share. You can select files to use for marketing, social media, client presentations, or simply to relive your event later.
- How do I know if a BTS content creator is right for me?
A behind-the-scenes content creator isn’t the right vendor choice for everyone, but a simple way to know if hiring one is right for you is by asking yourself: “Do I want to capture more than just posed photos and polished videos?”
But even beyond that, think about how quick you’d like to receive content from your big day! Do you want to wait weeks to receive sneak peeks? Or would you like to know that you’re going to receive candid video clips and images the very next day?
Whether it’s your wedding, a corporate event your team is involved in, or a design project, a BTS content creator can tell the full story of your day. If you value showcasing team effort, candid moments, and the little details that make your event unique, it’s a perfect fit!
- Can Treillage travel to my event outside of Tennessee?
We loveeee traveling around here! While Treillage primarily serves brides, planners, vendors, and interior designers throughout Knoxville and the surrounding Tennessee area, we’re happy to travel coast to coast to capture the behind-the-scenes of your event.
Travel fees may apply depending on the location, but our bags can be packed when you say the word! ✈️
Ready to hire a behind-the-scenes event content creator for your next big day?
So, there ya have it! The 10 questions that you’re probablyyyy thinking before deciding to hire a behind-the-scenes event content creator.
If I answered your question and you’re ready to book, CLICK HERE to inquire! But if I missed something, don’t hesitate to reach out.
My goal is to make sure that you’re 100% confident in hiring a BTS content creator and that you fully understand the role of one before you do. 🫶🏼
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